Commission Meeting Agenda Item

Agenda Item Title

Consideration of a Social Media Policy for Lady Lake

Agenda Item ID

2023130

Department

Communications

Approval of the attached Social Media Policy

Summary

Social media policies are essential tools for local governments to manage their online presence, maintain a positive image, adhere to legal requirements, and effectively engage with their communities while minimizing risks associated with social media use.

These sites allow people and organizations to connect with one another so they can develop relationships and share information. However, with all its many benefits, organizations must protect themselves from legal issues and set guidelines for use. From a government perspective, social media provides a vital way to reach vast audiences and incentivize them to engage in local government and community activities.

This policy is tailored to both external users of Town-managed accounts and Lady Lake staff. This policy provides consistency to help maintain a professional image and addresses legal requirements and limitations related to social media usage to help the town avoid legal pitfalls.

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